Having trouble gaining mainstream consumer attention? Why not turn to magic ... or smoke and mirrors. Sometimes all you need to do to get your brand covered globally is spook a few people with a little hocus pocus.
Change default settings on Office '07
Throwing Ethics Out the Window
Damage Control At Its Best
Media Rants Unveiled ... Its the Stupid Economy
Editorial Calendars: Cater to their schedules
Print vs. Online - a news tipping point reached?
A research brief from The Center for Media Research caught our eye this week: their June 30 briefing, “Coffee and the Web for C-Level Execs in the Morning.”
Own the discussion for less, with search
AdGooroo released a new white paper, "How Keyword Length and ad Position Impact CTR and CPC on Google AdWords." The complimentary white paper is packed with 11 pages of actionable insights for search marketers …
Rotten Tomatoes: Owning the Discussion
Dan Malachowski at DoubleClick Performics ran a great blog post yesterday, "Rotten Tomatoes Present a Sudden Opportunity for Search (SOS)." The post talks about the recent salmonella tomato outbreak and one legal entity's effort to leverage paid search engine advertisements to connect with victims of the unfortunate incident.