Measuring effectiveness of public relations campaigns can be challenging. Many variables go into creating successful PR efforts, but success often starts with establishing benchmarks to gauge progress.
Offbeat Sheet
Alef Aeronautics recently received a Special Airworthiness Certification from the Federal Aviation Administration (FAA) which grants them permission to start testing their “Model A” flying car. It doesn’t mean the cars are ready to go to market, but this is still a huge step forward for the technology.
